Already known for its Destination Immersion and Extended Destination Days offerings, Azamara Cruises plans to take its guests even deeper into the places it visits in 2025-2026 with the launch of Destination Immersion Elevated.

Azamara sister ships, Azamara Pursuit and Azamara Onward, met in Sydney yesterday for the first time ever, as the cruise line underscored its commitment to the Australia and New Zealand markets.

Azamara Cruises has appointed Robert Shaw as the new Trade Partnerships Manager and Sales Analyst for its Australian local team. With over a decade of experience in the cruise industry, Shaw brings extensive expertise in sales, partnerships and account management to the role.

Azamara’s Black Friday Flash Sale provides a saving of up to AU$6,000 on the total stateroom price for select 2025 sailings.

Azamara Cruises has outlined plans for its highly anticipated return to the breathtaking landscapes and rugged wilderness of Alaska in the summer of 2026. After a seven-year hiatus, Azamara Cruises will once again offer its signature, intimate voyages to one of the world’s most unspoiled destinations.

Azamara Cruises has introduced a revamped global reservation system aimed at enhancing the booking experience for travel advisors. The new system, branded as RezA, is part of Azamara’s broader commitment to improving relationships with its travel partners through its “Listening, Learning, and Linking” initiative.

Following a highly successful 2023/24 season Down Under, Azamara Cruises is returning to Australia and New Zealand with two ships for a summer of eight country-intensive sailings.

The International Association of Antarctica Tour Operators (IAATO) has confirmed that Azamara, Viking and family owned and sailed polar expedition operator, Tecla Sailing, have been promoted from Provisional Operators to fully fledged IAATO Operators for the upcoming 2024/25 season.

Azamara Cruises has confirmed significant growth and expansion of its Australian contact centre. The contact centre has demonstrated recent impressive growth, doubling its work force. The expansion not only strengthens Azamara Cruises’ commitment to providing exceptional trade and customer service but also supports the boutique cruise line’s global operations through newly created roles.

Azamara Cruises has revealed a number of key new appointments to its executive team leading the company in its next phase of growth. These new appointments come as new CEO, Dondra Ritzenthaler, settles into her role, one month in.

Azamara Cruises’ new CEO will evaluate new-build ships or acquisitions in order to further raise the profile of the boutique cruise line. Speaking exclusively with LATTE this morning from Miami, Dondra Ritzenthaler says Azamara’s parent company, Sycamore Partners, remains very much receptive to the brand’s expansion.

Azamara Cruises has commenced a new era as Dondra Ritzenthaler officially commenced in the position of Chief Executive Officer. The former Celebrity Cruises executive was named as new CEO in November 2023 following the sudden departure of former President Carol Cabezas.