Scenic Group’s Emerald Cruises brand has confirmed a delayed launch for its first of two superyachts, Emerald Azzurra.

Scenic Group says it has identified a new niche for its Emerald Cruises brand that has been long overlooked, while launching a new incentive to drive bookings for the brand.

Scenic Group celebrated the official launch of the Emerald Cruises brand in Australia last night [Monday 29 November 2021] at an event for partners in Sydney.

Emerald Azzurra, the first custom-built superyacht by Emerald Cruises, has successfully completed its first sea trials, conducted by Captain Jonathan Edwards and Marine Operations Manager Robert O’Leary along with more than 98 specialised crew, contractors and shipyard staff on board.

Emerald Cruises has confirmed its first of two superyachts, Emerald Azzurra, has commenced sea trials ahead of the vessel’s official delivery and upcoming launch in early 2022.

A keel-laying ceremony for the newest yacht in the Emerald Cruises fleet, Emerald Sakara, has been held at the Ha Long Shipyard in Ha Long Bay, Vietnam.

Scenic Group’s foray into the premium superyacht market with the Emerald Cruises brand has taken off abroad, with capacity aboard Emerald Azzurra approaching three-quarters full in her debut season next year. 

Emerald Cruises has confirmed it is launching a second luxury superyacht. Work on the new Emerald Sakara, a sister ship to Emerald Azzurra, is already underway and earmarked for debut in early 2023. The 110-metre yacht will begin operation in a new destination for Emerald Cruises – the Seychelles in the Indian Ocean.

Emerald Cruises has released new renderings and unveiled the 2023 program for its ocean-going 5-star luxury super yacht, Emerald Azzurra. The brochure features the yacht’s debut voyages to the Black Sea on two new itineraries, plus a collection of Adriatic, Mediterranean and Red Sea cruises.

The new ocean-going super yacht Emerald Azzurra from Emerald Cruises was floated out for the first time last weekend at The Halong Shipbuilding Company in Vietnam, marking just over a year until guests will be able to set sail on the upmarket vessel.

Production hurdles during the build of Emerald Yacht Cruises’ maiden ship, Emerald Azzurra, have forced a delay in the launch of the 100-passenger superyacht.

Scenic Group used its annual travel partner awards event last weekend, the ‘Night of Stars’, as the platform to reveal its next move in the oceangoing cruise segment. Company Chairman and Owner Glen Moroney announced a new super yacht for the Evergreen Cruises brand would launch from July 2021.