Regent Seven Seas Cruises® marked the keel laying for Seven Seas Prestige™ at the Fincantieri shipyard in Marghera, Italy, overnight, honouring a pivotal moment in the construction of the brand’s next generation of ship.

A flurry of luxury hospitality firms entering the cruise arena is introducing a new demographic to the joy of cruising which is good news for the industry, according to Regent Seven Seas Cruises VP Sales and GM Asia Pacific Lisa Pile.

Regent Seven Seas Cruises has begun construction on Seven Seas Prestige™, the seventh ship to join the ultra-luxury cruise line. Billed as “the ship that transcends luxury”, the vessel’s steel cutting ceremony took place at the Fincantieri-Marghera shipyard in Venice, Italy.

Regent Seven Seas Cruises has revealed the name of its new ship, Seven Seas Prestige™, along with stunning new exterior images and video, providing a glimpse into a brand new class of vessel that will once again set a new standard for luxury vacations. The new ship was revealed by Regent’s parent company, Norwegian Cruise Line Holdings, in April.