Marketing

With properties ranging from heritage icons to remote resorts, Fairmont Hotels & Resorts is leaning into its differences while unifying the guest experience around personal, heartfelt moments as part of a new repositioning strategy.

The pioneering partnership between Virtuoso and Tourism Australia continues to drive demand with the luxury travel network recording a 34% increase in bookings…

Virtuoso is already kicking goals locally ahead of the debut of its 'So Virtuoso' consumer marketing entry in Australia. Launched in the US and UK in the latter…

As Tourism Fiji's 'Open for Happiness' campaign led by Rebel Wilson nears 230,000 views on YouTube, 13,000 likes on Instagram and 2,000 thumbs-up on Facebook, the tourism bureau's chief Brent Hill says there's plenty more in the strategy tank to come.

South African Tourism  announced on 31st July the appointment of FCB South Africa  as its Lead Marketing Agency in the execution of its mandate to market…

Vivid Sydney has been recognised as a world leading event, taking out one of the top honours at the 2015 Pacific Asia Travel Association Grand and Gold…

Maldives Marketing & PR Corporation has launched its new marketing campaign ‘Visit Maldives Year 2016’ during the 27th UNWTO conference at the Bandos Island Resort, Maldives. The official VMY 2016 campaign logo was revealed by president Abdulla Yameen Abdul Gayoom during the opening of the conference and coincides with the 50th anniversary…